Something went wrong.

We've been notified of this error.

Need help? Check out our Help Centre.

INCASE'S 20 YEAR - PACKAGING

Role: Art Direction, Concept, & Design

Since 1997, Incase preserved a sharp aim at designing solutions that not only protect, but also empower those creating on the Apple platform by fostering a community of inclusivity and self-expression. In commemoration of Incase’s 20-year anniversary, I designed new packaging for Incase’s most iconic product, the Classic Sleeve. 

 

Concept

Dieline

 

Color Palette

Typeface

 

Material Story

TENSAERLITE™ Protection Technology 

Fusing precision engineering with design innovation, TENSAERLITE™ Protection Technology is built on a proprietary polymer formula developed by Incase that delivers superior impact absorption in a near weightless material.  

 

Sketches

by Amin Dahrehsobh

 

Final Packaging 

photo by Nick Filippini


Using Format